What Makes A Good Surety Bond Producer?
By Michael Weisbrot
Vice-President of JW
Surety Bonds
New Hope, PA, USA
mike[at]jwsuretybonds.com
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The difference between bond producers can be night and day. A good
producer knows the surety industry and the construction industry (for
contract bond producers). For contractors, a bond producer is a key to
the
door of suretyship. The differences in contract producers could be the
difference of approval and declination, bond line size, collateral
requirements versus no collateral, etc. A good bond producer can make
all
of the difference in the world to an active contractor. A good bond
producer can also make a difference when it comes to commercial surety.
A
good commercial producer will be mindful of the owner(s) personal credit,
obtain the best rate possible, and be able to offer a variety of solutions
when necessary.
A contract bond producer should have an interest in seeing his/her
accounts grow. The producer will give the contractor the best advice
possible and should be seen as part of the company. A contractor should
look for a new producer if they feel the current bond producer cares more
about booking premium than the contractor’s future. Make sure the producer
has a genuine desire for the contractor to be successful. Contract bond
producers need to have intimate knowledge of inter workings of the
construction industry. A producer will not be very effective in contract
surety without knowledge of both suretyship and the construction industry.
The producer will need to possess knowledge of contracts and construction
law. A good producer will also be aware of local and national construction
markets.
Suretyship is an industry built on relationships; commercial and contract
bond producers must have good relationships with their principals and
their underwriters. Underwriters will likely be more open to new ideas
and
various risks of a producer that they respect and are friendly with.
Whether people like it or not, a producer that has good relationships
with
his/her underwriters are more likely to obtain approvals and or lower
rates. Principals should expect honest evaluations from their producers,
not empty promises of what can be done in an attempt to keep business.
It
is obviously time to look for a new surety source if a producer is
consistently failing to provide what is discussed.
The most important capability any producer can possess is proficiency
in
accounting and finance. A producer that can adequately evaluate an account
prior to sending to his/her underwriters is worth their weight in gold.
If
a producer does not know how to interpret the information at hand, the
application will more than likely be submitted to every resource
available. One might think it is a good idea to do this, as this will
give
the principal a better shot at a reduced rate. Unfortunately, that is
not
the case. Underwriters are going to be more favorable to agents that
consistently send them accounts they feel comfortable writing. A good
producer knows their markets and what they are willing to write.
Therefore, a professional producer will not waste their time or their
underwriters by submitting applications that are destine for declination.
What is the harm in a surety declination? Well, there are multiple
problems. For one, numerous submissions will also generate numerous credit
pulls, lowering the owner(s) credit scores. A bigger problem is that once
a
surety has declined a bond, they will not review it again. Some sureties
will decline a bond just because they have received an application more
than once. They feel that the principal is shopping around a lot and
therefore, in a desperate situation. A paper pushing bond producer is
not
a good route for any intelligent principal.
The most professional bond producers have networked throughout the surety
and construction industries, creating lasting relationships that will
assist them. A good bond producer is also proficient when it comes to
reviewing financial statements and other bond application requirements.
The producer will think about the best solution for an account rather
than
simply submitting it to every market they are appointed with. A bond
producer can make a huge difference when it comes to the future of a
business. Choose your producer wisely, and bring them on board to your
company for years of success to come.
Michael Weisbrot is Vice-President of JW
Surety Bonds, a bond only agency.
Published - December 2005
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